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contact:
Chris
Lbby @ BWR: 310.550.7776
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LOS
ANGELES (April 26, 2007) – From a red-carpet overflowing with
celebrities to the nostalgic video games, rubik's cubes and slap bracelets
on hand, to dueling 80s djs and breakdancing crews, the KICKIN’
IT OLD SKOOL Premiere was the hottest ticket in town for anyone
looking to re-live the glory days of the famous decade of neon.
On Wednesday, April
25th, the Yari Film Group hosted an unparalleled "ultimate
80s" experience at the world famous Henry Fonda Music
Box Theater in Hollywood, produced by Kevin Seldon of Keldof.
With the help of
partners like Bartles & Jaymes, Budweiser,
RedBull, DDRGame.com, Official Game Haven entertainment units, Dance
Heads, scrunchies by Goody, shoulderpads.com, Hasbro’s Rubik’s
Cube, Topps’ Ring Pops and Garbage Pail
Kids, the party was a perfect celebration for the film’s cast
and other guests, attendants included Emmanuel "webster"
Lewis, Maria Menounos, Michael Rosenbaum, Jamie Kennedy, Bobby
Lee, Jesse “Casper” Lee Brown and the B-Boy Unit 9 World
Champions: The Boogie Brats, Debra Jo Rupp, Christopher
McDonald,
Bob Saget, Pauly Shore, Anna Faris, Jason Biggs, Tom
Arnold, Kathy Griffin, Traxx Neutron, Lance Bass, Joey
Fatone, Young Dre, Jonathan Lipnicki, Rowdy Roddy Piper
and Deborah Gibson (pictured upper left).
DJs StoneRokk and Graham Funke served as the dueling DJs for the night,
providing a selection of classic tunes that kept the dance floor packed
with a crowd decked out in its finest ‘80s fashions. Also contributing
to the sense of nostalgia was Tyson Mao, the Rubik’s Cube champion
who demonstrated his astonishing ability to instantly solve the Reagan-era
puzzle; as well as a customized Garbage Pail Kid (pictured
lower left), created specifically for the film as an alternative
one-sheet based on the breakdancing lead character from the movie.
"Most premiere parties are a little staid and consist of people
mingling around, sampling an hors d'oeuvre or two,” said star
of the film, Jamie Kennedy. “We decided that a movie like KICKIN’
IT OLD SKOOL needed a party that was all about having fun and celebrating
the ‘80s, and this was a night that definitely did that.”
KICKIN’ IT OLD SKOOL brings us back to the '80s when, with his
parachute pants, shaggy hair and killer moves, 12-year-old Justin
"Rocket Shoe" Schumaker hopes to break dance his way into
his perfect girl's heart. But when a killer head spin with an impossible
back flip sends him flying off stage, he winds up in a 20-year coma.
Reawakening a man of today with a heart and mind stuck in the'80s,
Justin (Jamie Kennedy) is in a high-tech time warp. Determined to
prove that he can KICK IT OLD SKOOL and reign again, Justin reassembles
his dance posse, The Funky Fresh Boys, to compete in a big money dance
contest that could save the day…and might even help him win
the girl of his dreams.
KICKIN' IT OLD SKOOL is a hilarious look at the decade everyone loves
but can't escape. The movie also stars Miguel A. Nunez, Jr., Maria
Menounos, Michael Rosenbaum, Bobby Lee, Aris Alvarado, Debra Jo Rupp,
Christopher McDonald and Vivica A. Fox. The film features cameos by
such ‘80s icons as David Hasselhoff, Emmanuel Lewis, Erik Estrada,
John Ratzenberger and Rowdy Roddy Piper. Yari Film Group Releasing
releases KICKIN’ IT OLD SKOOL in theaters nationwide on April
27, 2007....
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